Since launching, IntuitionHQ has been priced on a per-test basis. Anyone can sign up for an account for free and pay $9 when they publish a test.
After a lot of thinking and conversations with users, we’re now looking at moving to a monthly price plan. These are the main factors we’ve been considering:
- requests from IntuitionHQ users who say they’d prefer regular billing over lots of one-off charges
- comments from a number of potential users, who say they won’t use IntuitionHQ until it has a monthly or yearly plan
- a monthly price plan makes it easier for people to compare IntuitionHQ to other usability testing products
- monthly pricing is ideal for people running lots of tests
- monthly pricing will make the income we derive from IntuitionHQ more predictable, and make it easier for us to plan for future development.
We’re now ready to share our proposed price plan with you. We’d really love to hear what you think: after all, we wouldn’t be where we are now without our users.
Got that? Let’s dive into the details
Participants – Using the Small plan as an example, 100 participants means you can get up to 100 results per question. With the Medium plan you get up to 350 results. The Large plan will take all the participants you can throw at it. We think this is a great deal, and we hope you will too.
Unlimited Questions – We’ve seen some web services that limit you to one question per test, which we think is pretty tricky. While we definitely recommend you think hard about how many questions you put in each test (we generally see a drop off for online testing after 10-15 questions; if you’re doing the test in person you can safely include more) we want to leave this up to you to decide. If you’ve got a lot of questions you’d like to ask, you can run wild.
Live Tests – Again, looking at the Small plan, two live tests means you can have two open, running tests at any time. If you ran each test for a week and then archived it (archived tests and their results remain available for as long as you have an IntuitionHQ account), that’s 8 tests a month. This will give you heaps of flexibility to run fast, iterative tests (which we totally think you should be doing). Looking at the Large plan, you can have 10 tests open at any one time, which we think is will satisfy even the heaviest IntuitionHQ user.
iPad Test Ready – Did you know we’ve got an iPad app for testing on the go (called Usability)? We think this is pretty great, and it takes guerrilla usability testing to a whole new level. Every plan will work automatically with the iPad app: all you need to do is download the Usability app from the iTunes App Store, sync up your tests, and hit the streets.
You’ll notice the Large plan comes with a free copy of our iPad app, just to sweeten the deal.
A free test option – Last but not least, we’re also planning to introduce a free plan. We think this will be a great beginner option for people who want to test out IntuitionHQ, or who are dipping their toes into online usability testing. We want the web to be a more usable place for everyone, and we hope that in our own small way giving free access to IntuitionHQ will contribute to that.
What do you think?
So, that’s what we are thinking. We’d really love your feedback on the future of IntuitionHQ.
Thanks again for your feedback, and for your continued support.
The team at IntuitionHQ.